Acuant Powers Peer-to-Peer Sharing Platform Boro with ID Verification, Authentication

Acuant’s Identity Solutions Power Innovation, Disruption in the Sharing Economy

Acuant, a leading provider of data capture and identity verification software globally, today announced a partnership with Boro Technologies Corporation (Boro), a peer-to-peer sharing platform that enables users to rent power tools and other popular home items from peers in local communities throughout North America.

Boro offers its customers low rental prices for high cost items by leveraging a peer-to-peer sharing model, reducing transaction and overhead costs compared with traditional rental arrangements. For owners, Boro creates an immediate opportunity to generate income for unused or lightly used assets, while leveraging a flexible work schedule. For renters, Boro offers a convenient and user-friendly platform that provides the popular items they need at a fraction of the cost of ownership.

In a recent survey of 1,000 individuals ages 18-26, Boro found that 72% of respondents expect to participate in the sharing economy in the next two years; 86% say it makes “life more affordable”; and 89% agree it is based on “trust between providers and users.”

Boro will leverage Acuant’s AssureID™ solution to efficiently register and validate the identity of users on its platform. AssureID provides secure and frictionless transactions for Boro customers by extracting the data from IDs, such as driver’s licenses, and authenticating it in one easy step. Users can register on Apple and Android devices and capture their IDs to be accepted as Boro members.

“We are committed to providing a safe environment and an outstanding user experience for our customers,” said Arvin Bhangu, CEO of Boro. “Acuant, a trusted market leader in identify authentication, helps us build a community of trust with our customers as we launch our platform throughout North America.”

Steve Maloney, EVP Business Development & Strategy of Acuant, further states, “Given the fast growth of the sharing economy, Acuant has recognized and met the need for user friendly mobile ID verification with several offerings and is pleased to have been chosen to help Boro grow their customer base.”

About Boro
Boro changes the way you access the things you need. This unique service is packed with amazing products to use whenever you need – from tools you need to start a home project to drones that you can fly on your time off. Book private products from others around you or list your own. Boro is fun, fast and secure.

About Acuant
Acuant Inc. is a global technology company that provides comprehensive Identity Verification solutions responding to various levels of risk and assurance requirements. Utilizing patented technology Acuant transforms data intake into a business-enhancing proposition while instantly reducing the risk of fraudulent transactions.

Acuant’s intelligent engineering is made to work in any industry in any environment with compatibility for Windows, iOS, Android, Hybrid and HTML 5- and built to allow meeting the highest level security requirements and regulations such as KYC, PII, HIPAA and AML. Partners include start-ups, Fortune 500 and FTSE 350 organizations.

For more information, please visit acuantcorp.com

Follow Acuant

Twitter: https://twitter.com/acuantcorp
Blog: http://www.acuantcorp.com/blog/
LinkedIn: https://www.linkedin.com/company/acuant
Facebook: https://www.facebook.com/acuantcorp/

PR Contact:
Mike Gallo
Lumina Communications for Acuant Corp
212-239-8594
acuant@luminapr.com

 

 

 

Acuant Improves Updates to Industry’s Largest Identity Document Library and Enhances Image Spoofing Detection

With More than 1 Billion Trusted Transactions Worldwide, Acuant Continues to Lead in Identity Proofing

Los Angeles, CA, June 28, 2017Acuant, a leading provider of data capture and identity verification software globally, today announced significant enhancements to its AssureID™ and mobile products, including faster updates to the industry’s largest identity document library and new image tampering detection technology. In response to customer demand, Acuant has also added an optional data storage feature and introduced support for Xamarin SDK, as well as, MySQL.

AssureID now provides a more efficient process for customers to access Acuant’s industry leading identity document library which is continuously updated with the latest version of IDs. As a result, customers utilizing Acuant’s library via local and cloud solutions do not have to wait for updates when new IDs, such a state driver’s license, are introduced. Previously the installation of new software meant a lengthy testing cycle for businesses, especially if frequent software updates were required. AssureID has now separated the document library from the software installation making it as easy as uploading a new file to be up to date. This enhancement allows customer facing web sites and mobile apps to maintain the highest stability and availability.

Acuant is also addressing the growing problem of image spoofing. Fraudsters are using tampered images for biometric facial recognition processes where digital images are used for verification of insurance, licensing, or proof of identity in consumer-not-present transactions. Acuant FRM’s new photo tampering detection technology will not approve illegitimate images, allowing for more valid transactions and preventing fraud.

“In today’s market, transaction delays mean losing customers,” said Yossi Zekri, CEO of Acuant. “We are constantly working to improve the speed and accuracy of our identity proofing solutions to allow for a frictionless experience while offering the highest level of authentication to protect against fraudulent transactions.”

Beyond easy integration, Acuant provides multiple deployment options to match any company’s specific needs and use cases.  Recent additions include extending product support to include a Xamarin SDK for mobile solutions. This allows companies to deliver native iOS, Android and Windows applications using existing skills, teams and code. Acuant’s AssureID Connect has also extended its support to MySQL and AWS Aurora databases for companies, providing an on premise deployment choice that is flexible and cost effective.

Additionally, Acuant has recognized the need and request from businesses to safely and securely store customer data without introducing a threat to Personally Identifiable Information (PII). This is accomplished via Acuant’s proprietary data encryption, which is optional to customers, and allows for future use of customer data.

To learn more about Acuant and how to choose leading identity verification solutions, read their white paper: Beyond Machine Learning.

 

About Acuant

Acuant Inc. is a global technology company that provides comprehensive Identity Verification solutions responding to various levels of risk and assurance requirements. Utilizing patented technology Acuant transforms data intake into a business-enhancing proposition while instantly reducing the risk of fraudulent transactions.

Acuant’s intelligent engineering is made to work in any industry in any environment with compatibility for Windows, iOS, Android, Hybrid and HTML 5- and built to allow meeting the highest level security requirements and regulations such as KYC, PII, HIPAA and AML. Partners include start-ups, Fortune 500 and FTSE 350 organizations.

For more information, please visit acuantcorp.com

Follow Acuant

Twitter: https://twitter.com/acuantcorp
Blog: http://www.acuantcorp.com/blog/
LinkedIn: https://www.linkedin.com/company/acuant
Facebook: https://www.facebook.com/acuantcorp/

PR Contact:

Mike Gallo

Lumina Communications for Acuant Corp

212-239-8594

acuant@luminapr.com

Acuant and eLend Improve Retail Automotive Industry

Retail automotive can be considered the largest “broken industry” in the world, and companies are trying to innovate new solutions that simplify the process of purchasing a car. Anyone who has leased or purchased a new car has despaired at how long it takes to walk out of the dealership with the keys, even when you walk in knowing exactly what you want and how you want to finance it. Auto Trader estimates that consumers can spend 2 hours at the car dealership, and that’s if the buyer’s financing is already set up.

Dealers know that there is a lot of room for improvement in the speed, efficiency, and integration of their sales and financing processes: increasing customer satisfaction means more sales and higher profits. To increase efficiency, dealers have to start gathering and processing data at the initial point of contact. As soon as a potential customer walks into the dealership, reception needs to get that person into the sales queue and verify their license so they are ready for a test drive. Customers are understandably wary about handing their driver’s licenses to a salesperson. To prevent fraud and provide a transparent, relaxed experience, dealerships need a quick, systematic, and professional way to capture and verify ID information as early in the process as possible.

eLEND Solutions, an automotive technology company specializing in online and in-store credit and finance solutions, has incorporated Acuant’s identity verification and automated data entry solutions into its credit application products, thereby streamlining credit check and financing processes for auto dealerships. Acuant’s technology enables customer service representatives to quickly scan a potential customer’s ID card, verify their demographic information, check for history of fraud or other financial red flags, and automatically port all this information into a database. OCR scanning converts information captured from driver’s licenses, passports, and other government-issued IDs into text format, checks the information against DMV and other records, and auto populates applications the dealership uses for CRM, financing, and regulatory compliance.

Scanning and digitizing the data is more accurate than manual entry and reduces keystrokes, staff time, and customer waiting time. The Acuant solutions are cloud based and mobile ready; customer engagement can originate online or on the lot, and can be picked back up from any point if interrupted by the customer. Capturing quality, vetted data at the entry point carries through all back-end processes to positively impact everything from first handshake to final insurance certification.

Feeding verified information into integrated systems connects traditionally siloed processes, and the biggest slowdowns occur in the transition between Sales and F&I. Transforming the sales process to be “customer first” starts with efficient information capture and integration. Streamlining workflow, eliminating redundant processes, and speeding up the transition from Sales to F&I keeps the customer happy and willing to close the deal. With these data-driven tools, dealers can process more transactions per day.

The streamlined, efficient interactions impress customers and leave dealers free to focus on the finer points of customer service, eliminating some of the most painful aspects of the car buying experience- leading to increased Customer Satisfaction Index scores (CSI) and ultimately more sales.

 

 

Download the Acuant + eLEND Case Study Now

Acuant Partners with eLEND to Streamline Automotive Sales Process

LOS ANGELES, May 16, 2017 /PRNewswire/ — Acuant, a leading provider of data capture and authentication solutions, today announced a partnership with eLEND, an automotive technology company, to streamline credit check and financing processes for auto dealerships. eLEND works with more than 3,000 auto dealerships, representing all brands, and is integrated with all major CRM platforms.

Acuant’s AssureID™ and AcuFill™ technology enable dealerships to quickly scan a customer’s ID card, verify demographic information, check for history of fraud or other financial red flags, and automatically port all this information into a database. The integrated technology is proven to reduce the average transaction time by 60 minutes, representing up to a 30% improvement over paper-based, manual entry processes.

“Improving the consumer experience is an enormous challenge facing car dealers today,” said Pete MacInnis, CEO & Founder of eLEND Solutions. “Acuant’s identity verification is a key component of our ID DRIVE product. Our combined solutions are shaving 60 minutes off average transaction times, while increasing sales and profits and improving the consumer’s car buying experience. This is a big deal.  Acuant is a great partner for us.”

With Acuant’s technology, OCR scanning also converts information captured from driver’s licenses, passports, and other government-issued IDs into text format. The system then checks the information against DMV and other records, and auto populates applications the dealership uses for CRM, financing, and regulatory compliance.  eLEND’s platform also offers hard and soft pull credit solutions to automotive retailers.  Combining the two technologies, the driver’s license can triggers a consumer consented pre-qualification with no social security number requirement, jumpstarting the buying process.

“We are excited to work with eLEND to empower auto dealers to bring financing to the front of the sales process,” said Yossi Zekri, President and CEO of Acuant. “Capturing information and verifying potential customers early in the sales engagement process leads to higher closing ratios, a better customer experience, and more profitable deals. Everyone involved benefits when we can cut deal-making time from hours to minutes.”

Acuant solutions are cloud-based and mobile ready, which means customer engagements can originate online or on the lot, and can be picked back up from any point if interrupted by the customer. Capturing quality, vetted data at the entry point carries through all back-end processes to positively impact everything from first handshake to final insurance certification.

For more details on Acuant and eLEND’s use of this industry leading information capture and authentication solution, please visit https://www.acuantcorp.com/case-studies/elend_assureid_idverification/

About Acuant
Acuant Inc. is a global technology company that provides comprehensive Identity Verification solutions responding to various levels of risk and assurance requirements. Utilizing patented technology Acuant transforms data intake into a business-enhancing proposition while instantly reducing the risk of fraudulent transactions.

Acuant’s intelligent engineering is made to work in any industry in any environment with compatibility for Windows, iOS, Android, Hybrid and HTML 5- and built to allow meeting the highest level security requirements and regulations such as KYC, PII, HIPAA and AML. Partners include start-ups, Fortune 500 and FTSE 350 organizations.

Enhance Hospitality Experiences with Identity Verification Solutions

A recent JD Power study showed that hotel guest satisfaction has plateaued as perks have become standard expectations. When picking and choosing exact specifications via an app is a better experience than getting to a hotel only to argue with a desk agent, it becomes clear why Millennials have such low engagement with the hospitality industry. It’s no wonder the hotel and rental car markets are being crowded by sharing economy businesses Airbnb and Uber.

As the hospitality industry shifts to accommodate customer preferences, influenced in part by the distinct priorities of the Millennial cohort, and more generally by all things digital—social media, smartphones, and apps for everything, the role identity verification becomes critical.

Scan-and-verify solutions such as desktop devices and mobile scanning apps that quickly capture and digitize all the information from a driver’s license, passport, or other identity card make for very customer friendly experiences. Accurate information is extremely valuable to big tech companies, but most hospitality companies aren’t taking advantage of even basic customer data.

The following are ways the hospitality industry can leverage customer data to promote a better experience and increase revenue:

Gain Customer Loyalty through Personalization

Millennials are hard to win over as brand ambassadors in the hospitality industry; a recent Gallup report found only 20% are fully engaged (sharing positive feelings or reviews for a brand) while 23% are actively disengaged (sharing poor reviews). Getting the right customer data is the key to increasing customer loyalty. Linking a scanned ID to a previous visit, amenities targeted toward their demographics, and keeping preferences on file for future visits can go a long way toward fostering brand loyalty.  

Create Opportunities to Upsell while Combatting Fraud

Disney’s Magic Bands are tracking devices that can tell employees to interact with a guest by name or event such as a birthday. Not every company has the computing power of Disney, but if you can seamlessly and reliably prove the validity of your guest’s identity and securely collect payment this creates a lot of opportunities to upsell experiences and products. Verifying identity and payment information against a database can also help reduce risk and fraud such as property damage or preventing false charges to a room.

Invest in a Seamless Experience

Looking ahead, biometric technology and identity verification will also help travel and hospitality companies build more seamless door-to-door systems, a traveler’s identity to their itinerary, baggage routing, transportation, and hotel arrangements are tracked so they can move seamlessly from point-to-point. This vision of travel is infinitely more appealing than slogging from one check-in desk to another, and starting over each time with data entry, payment, and paperwork. While these innovations may not become widely adopted for several years, companies that lay the groundwork now will be poised for competitive advantage.

By utilizing advanced identity capture and verification solutions, hotels, rental agencies, and tourist attractions can start delivering a relaxed, smooth-sailing experience as soon as customers walk in the door.

Customer-Friendly and Cost-Efficient Technology to Prevent eCommerce Fraud

Online fraud rose 15 percent between 2015 and 2016, and approximately $32 billion in costs associated with e-commerce fraud occurred in 2014. LexisNexis reported that 1.5 percent of retailers’ revenue is linked to fraudulent transactions. Continued data breaches also put online shoppers and retailers at risk. However, you can safeguard your eCommerce business from fraud by enhancing your existing security with easy to use, cost efficient technology tools.

How People Are Gaming the System

Before safeguarding your e-commerce operations, it’s important to understand how people are getting around security measures in the increasingly card not present (CNP) transactional environment. Some common ways eCommerce fraud occurs include:

Vulnerability in Mobile Devices and Infrastructures. Data breach occurs when vulnerabilities exist. Even the largest and most sophisticated businesses are vulnerable, as evidenced by headlines regarding Sony, Yahoo and retailers like eBay and Target. They can happen on almost any device, too, and with the rise in the use of mobile devices for both personal as well as business purposes, there has been an exponential growth in the number of well-organized cyber-crimes and independent hacks.

Account Takeover Fraud. Account takeover occurs when a fraudster uses a piece of stolen personal information to attempt to gain access to a private account. This does not have to be a social security number or PIN code – anything from an email address to a username, any identifier used in the validation process can work. As an example, a fraudster could use an email and login for any account and run that against services such as PayPal, eBay, Amazon and virtually any other mobile app – in minutes. Validated credentials can then be sold for hundreds or thousands of dollars on the Dark Web.

Chargebacks and Reversed Transactions. This form of “friendly fraud” happens more often than you think. More than 86 percent of chargebacks are estimated to be fraudulent. It makes it easy for customers to get a refund via their credit card companies by disputing charges while putting the burden on the e-retailer or business owner to prove that the charges are valid.

Identity Theft. While ushering in the EVM chip helps to reduce fraud in person, it doesn’t stop fraudsters from viewing the physical card number, recording it and using it online. Moreover, hackers can get personal data online from doxxing (the internet-based practice of researching and broadcasting private or identifiable information) and can often link public information with bits of personal data, such as the last four digits of the social security number and the birth date and address from a voter’s registration database online.

Tech Solutions That Work

With the increase of card not present (CNP) and mobile transactions, the good news is that you can safeguard your online business with the right tech tools. Here are some quick and easy tech solutions to instantly prevent eCommerce fraud:

ID Verification via ID Authentication. Quick and easy ID capture can allow online retailers to validate an ID in seconds. Forensic tests can be performed in real time to ensure that the ID presented is authentic. Scanning the ID also allows retailers to get necessary information that is accurate to populate into your point-of-sales (POS) system and CRM. This allows for quick verification of customer data such as age and address to verify the sale of an alcohol wine club membership or other age or geographically restricted business. It also removes the inconvenience of manually entering in data, improving shopping cart abandonment rates.

Biometric Security Measures. Facial recognition match makes it easier and more user-friendly to verify identities and integrate with existing apps or systems. Customers can simply snap selfies to verify that they match the photo on their government issued ID from a webcam or mobile device. This extra step prevents fraudulent transactions by further binding a person to their identity.

By recognizing that there are quick and cost-effective tech solutions to manage online retail fraud, you can instantly reduce your risk and recognize good transactions while flagging bad ones. As a bonus, you get the added benefits of:

  • Verifying Age and Address
  • Clean CRM/Customer Database with Accurate Information
  • Fast and Friendly Customer Check-out Experience

See what verification tools are right for your business!

 

IMPROVING IDENTITY VERIFICATION SOLUTIONS IN FINANCIAL SERVICES

Despite advances in technology, such as the spread of credit cards with microchips, in 2016 more than 15 million Americans lost $16 billion as a result of identity theft.

Financial services is an area where identity verification is crucial. Financial institutions must ensure that customers are who they claim to be, but they also do not want to make the verification process very difficult and annoying for customers. Mistakenly giving a malicious actor access to a user’s bank account could result in devastating consequences. But what are customers willing to do and what should they do in order to have security? We know that today, answering a few questions and providing a password is easily hacked by sophisticated fraudsters.

Fortunately, there are a number of solutions to protect customers from fraud that are also user-friendly and fast.

Onboarding and New Account Creation

Bringing new customers on board needs to be quick and easy, but also secure in order to protect both institutions and customers. When a new bank account is opened, it’s the institution’s responsibility to verify the identity of the user. The bank must first verify that the given name and Social Security number match a real person, typically by contacting one of the three major credit bureaus. Next, the bank must verify that applicants are who they claim to be by asking questions about their personal history, such as cities or streets where the applicant has lived in the past.

Financial institutions in the U.S. also need to comply with applicable security regulations when opening new accounts. “Know Your Customer” (KYC) is a policy for businesses who need to verify the identity of their clients in order to prevent crimes such as fraud, identity theft, and money laundering. KYC programs begin by collecting and verifying information about customers and checking them against a list of known criminals. Higher-risk customers have additional information collected, and their activity is monitored for potential red flags.

All of these processes can be streamlined and automated by the intake and authentication of data from a government issued ID, like a driver’s license. Authentication solutions that scan an ID, on a desktop or mobile device, can verify a credential in seconds to validate it. This then allows the institution to match the verified credential to the person. You may do this visually at a bank, or through a mobile facial recognition app that will match the photo on the ID to a selfie taken.

Mobile Banking

Mobile banking is a trend that is set for explosive growth in the years to come. In 2015, KPMG estimated that the number of mobile banking users would double in the next 4 years to 1.8 billion people.

This rapid growth of mobile banking makes the identity verification process even more important. Traditionally, mobile banking customers have logged onto their accounts using a username and password. In the event that they forget this information, customers need to provide data such as their Social Security number or credit card, or answer “out-of-wallet” security questions.

However, in recent years, banks have explored alternate security measures, such as biometric security. For example, many banking apps now make use of fingerprint and facial recognition technologies. In addition, some financial institutions allow users to verify their identity using their voice when they call the company’s phone number.

It is possible today to open an account and conduct all your banking without ever stepping foot in a bank, but you want to make sure that your financial institution is taking proper security measures and all the better if they are fast and easy for customers!

 

Tech Solutions for Access Control and Visitor Management

With news of massive data breaches in the headlines every other week, it’s no surprise that security threats are a growing concern for businesses. A February 2017 study by Javelin Strategy & Research found that 15.4 million Americans were the victims of identity fraud in 2016, a dramatic increase of more than 2 million people from the year before.

From glittering high-rises to government labs, security professionals want to make sure they’re letting the right people into the building. It’s extremely important for a number of industries, including education, defense and airlines, to prevent security breaches and stop the unauthorized access of sensitive information.

Fortunately, there are a number of quick and easy technology based solutions for access control and visitor management. These solutions can be used to verify the identity of individuals entering your business.

ID Authentication & Scanning

ID scanning is used to authenticate an identity document and determine whether the holder should be allowed entry into the premises. There are several types of ID scanners that verify documents in multiple ways: Some scan the ID’s barcode, while others read the ID’s magnetic stripe like a credit card, and more robust software can perform forensic tests to ensure that an ID is not forged.

Solutions such as this can be facilitated via a desktop scanner, but there are also more modern and efficient experiences via mobile apps and self-service kiosks. These are especially helpful for high traffic environments and also offer a solution for employee and personnel access monitoring in high risk buildings.

In the event of a crime or disturbance, an integrated ID scanning solution can track the history of the documents that it reads in order to identify potential suspects. Scanners allow businesses to capture information such as an individual’s name, age, gender, photograph and other identifying information, along with the date and time of access into their applications. Businesses can easily create and manage visitor logs and even use this technology to facilitate easy badge printing with accurate information. In addition, they can maintain a list of VIP or banned users among the business’s clientele to check against when an ID is scanned, alerting employees of preferred or barred status.

Biometric Security Measures

Although ID scanning is an effective way of controlling access, it doesn’t verify that the ID holder and the ID owner are the same person – after all, IDs can be stolen or fake. To do this, you’ll need to use alternate security measures. One example is biometric security, which identifies a person’s unique traits, such as in facial recognition, fingerprints, voice or eye patterns.

Biometric security measures are more secure than ID scanning because they effectively remove the chance of impersonation. They are automated and extremely quick while leaving very little room for error. Another benefit is that biometric security measures can easily be added to existing security systems that are mobile, desktop or even kiosks, in order to provide secure authentication.

No matter your environment, it does not hurt to think about simple but effective ways to be more secure.




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